The premier geocoding tools and Operational Business Geographics tools

A more powerful, comprehensive and accurate way to geographically analyze your data

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Overview Features Resources

For the United States (U.S.), Pitney Bowes Software offers a range of geocoding products built on the industry-standard GeoStan geocoding engine, including:
 

  • GeoStan, the premier sever-based and real-time library based geocoding platform.
  • MapMarker® U.S., the premier workstation-based product for U.S. geocoding applications

Both GeoStan and MapMarker geocoding products for the U.S. include CASS-certified technology for achieving the highest levels of address cleansing before geocoding the records to a street or parcel-centroid address. Other levels of geocoding include:

  • ZIP+4 Centroid
  • ZIP+2 Centroid
  • ZIP Centroid
     
  • Street Centroid
  • Municipal / City / Town Centroid
  • Intersection
  • County-Centroid
  • Custom User Dictionary, for matching to your own centerline or parcel data

Ensure accuracy

Pitney Bowes Software geocoding products include the option of using data from a variety of street data networks and parcel data providers, including:

  • Tele Atlas®
  • NAVTEQ®
  • U.S. Census TIGER
  • Centrus Points, a leading nationwide data set of parcel centroids
  • Tele Atlas Points
  • Sanborn Points, for geocoding to building centroids in major U.S. Cities (not available to P&C Insurance customers)
  • New Neighborhoods data set
  • Your own street centerline data
     

        Use MapMarker U.S. Desktop to:

  • Geocode large tables in batch mode for fast results - geocode up to 600,000 records per hour
  • Geocode automatically, then switch to interactive mode
  • Geocode interactively to maximize the number of matches and control error rate
  • Perform a quick geocode
  • Geocode to street address or ZIP Code centroids
  • Identify result codes to determine match type
  • View potential matches on a map before selecting a candidate
  • Standardize addresses to meet United States Postal Service (USPS®) CASS requirements
  • Geocode remote tables via ODBC
  • Perform Delivery Point Validation to determine deliverability


Prepare data for a variety of marketing and operational applications with GeoStan

Pitney Bowes Software's GeoStan is an application program interface that corrects, standardizes and geocodes address information. GeoStan provides the most comprehensive set of address-level geocodes by combining USPS postal data with your choice of spatial data files from the world's leading data providers. By precisely defining the location of an address with a latitude and longitude coordinate, GeoStan provides a more powerful, comprehensive and accurate way to geographically analyze your data. GeoStan provides both address standardization and geocoding in a single step.


Use GeoStan to:

  • Locate customers eligible for location-based services such as DSL
  • Identify insurance rating territories
  • Determine distance to the coast or earthquake fault
  • Locate prospects for target marketing
  • Optimize delivery routes

Increase performance with GeoStan options

  • AddressBroker™ - a client/server solution, offers the widest range of geographic analysis and enrichment functions in a single solution. AddressBroker performs geographic coding, address standardization, geographic analysis and demographic enrichment in interactive applications, such as call centers and web-based applications.
  • Spatial+ - performs powerful, more accurate and comprehensive spatial analysis functions, including point-in-polygon and closest site determination. The Spatial+ system improves decision-making processes based on the relationship of your customers or prospects to specific geographic criteria.
  • Centrus Data Products - offers some of the industry's most comprehensive, accurate and powerful data for business geographics. Centrus GeoStan and the Centrus Data Products geocoding databases provide parcel centroid and address level geocoding, enabling a new way to geographically analyze your data.


Increase positional accuracy

Match street-level addresses

Americas Geocoding products match street-level data against a search table of addresses and geographic longitude and latitude coordinates.

Geocode with other criteria as input
In addition to street style addressing, Americas Geocoding geocodes records to other levels - place names, highway exits and airports - using the abbreviated airport codes.


Perform CASS Certification

Americas Geocoding meets the USPS® CASS requirements for address standardization. This capability allows you to correct addresses and append ZIP+4 information to your data.

Base address data on multiple sources

Implement custom address dictionary

Americas Geocoding products allow you to override or extend the address information provided in the Address Matching Dictionary with a custom table containing your own spatial information.


Enhance positional accuracy

When you require a serious level of location detail for your applications, Americas Geocoding adds parcel/precision data to further enhance the positional accuracy. This data pinpoints street addresses to a physical building, site or parcel, providing precise geocoding. This data is available in two distinct forms, each for different geocoding needs, including:

  • Parcel Center Location - provides the actual centroids associated with the address of each parcel - a good fit for insurance underwriting, flood determination and "call-before-you-dig" applications
  • Parcel Street Location - provides the location of address point centroids as they are reflected on the street - best used for destination location in routing and navigation applications


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